As a small independent business competing for sales this holiday shopping season you know that every customer counts. You don’t have the capital to invest in paid advertising let alone the resources to create a marketing campaign that stands out and engages potential customers. Inevitably small independent businesses like yourself first reaction is to rush to offer discounts. In this coupon driven economy it is a rational tactic that drives...

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By Andrew Hershberger We are excited to be engaged in many community conversations regarding the future of Colorado Springs and it is empowering to see a pivot toward the importance of the region’s quality of life and how it affects growth. A vibrant arts & cultural community is crucial to the economic development equation. It is important to recognize that while Denver, Boulder and Fort Collins continue to experience robust economic...

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